Mark Adams

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Zero customer service
It’s a bold statement, and a great place to start a debate among service leaders, service teams, and customers alike.
Mar 15 • Mark Adams

November 2025

The dynamic operating model
Every business has an operating model, whether it’s consciously or unconsciously designed and deployed.
Nov 15, 2025 • Mark Adams

July 2023

Five mistakes I see businesses make when buying contact centre technology
Most contact centre tech projects under-deliver.
Jul 15, 2023 • Mark Adams
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